Skillcrush Course


Visual Design: Harness the Principles of Design

Visual designers are digital artists and strategists. They are the creative visionaries behind everything from your favorite websites and apps to brand logos and ebook covers. They are the graphic designers of the digital world, and they play a crucial role in designing the online experiences you interact with every day.


But how exactly do they differ from other designers, such as web designers, graphic designers, and UX designers? You can think of visual design as the umbrella for all the different types of digital design work. Visual designers design ALL the things, from wireframes to logos to infographics and iconography. Although visual designers are known to work on print projects, unlike graphic designers the bulk of their work is done for digital products.

  • $70k
    Averange Salary For A
    Visual Designer

    Source: Average Visual Designer Salary

  • 290,100+
    Visual Designer
    Jobs in the U.S. Alone

    Source: US Bureau of Labor Statistics

  • 13%
    Annual Job Growth
    2.5x The National Average

    Source: US Bureau of Labor Statistics

Course Outline

Prerequisites: None

  • Visual Design Fundamentals and Tools Icon

    Visual Design Fundamentals and Tools

    Build yourself a solid foundation in visual design by learning the fundamentals of user experience and user interface design, color theory, and typography. Using the world’s most popular design software, the Adobe Creative Suite, you’ll put these skills into practice and create high-quality design projects to start off your professional portfolio.

    You’ll Learn:

    • User Experience / User Interface Design
    • Color Theory
    • Typography
    • Adobe Photoshop
    • Adobe Illustrator
    • Adobe InDesign
    • Figma

    Projects for your portfolio:

  • Branding & Identity Design Icon

    Branding & Identity Design

    It’s time to deepen your knowledge by creating your first, full-fledged brand identity. A successful brand identity conveys product recognition and is the message a consumer receives from the product or service at hand. In this class you’ll learn how to build a cohesive brand from the ground up, by sourcing inspiration from your (faux) client, creating a custom logo, icons, and a style guide to demonstrate how to best use visual media to communicate the company’s message to its target audience.

    You’ll Learn:

    • Branding Standards
    • Target Audiences
    • Logo Creation
    • Iconography
    • Creative Briefs

    Projects for your portfolio:

  • Visual Design Professional Icon

    Visual Design Professional

    One of your jobs as a visual designer is to translate a company’s brand identity into the many different customer touchpoints, including websites and landing pages. In this class, you’ll learn how to build on a company’s brand by designing a user-friendly professional sales page, taking it from an initial hand drawn sketch to a final wireframe.

    You’ll Learn:

    • Intermediate UX/UI
    • Digital Layout Trends
    • User Testing
    • Sales Pages
    • Iterative Design

    Projects for your portfolio:

Tools you will learn:

  • Adobe Photoshop, Illustrator and InDesign

After completing the program, you will earn:

The Skillcrush Visual Designer Course

Official Certificate Of Completion

Your instructors are ALWAYS here to help.

  • Karalyn Thayer


    Karalyn works as a teaching assistant for Visual Design and UX at Skillcrush. She owns her own freelance design business in Portland, Maine, and has a background in marketing and graphic design.

  • Bethany Meier

    Teaching Assistant

    Bethany works as a Visual Design & UX teaching assistant for Skillcrush. In her free time she volunteers and does freelance design and development work. She’s also a proud Skillcrush alum!

  • Meher Dodhia

    Teaching Assistant & Career Coach

    Meher is a Design teaching assistant and Career Coach at Skillcrush. She loves to combine technology and creativity to design empowering user interfaces digitally.


Submit your work privately to your instructor and ask questions about projects to make sure you’re on the right track.


Meet with your instructors to get help with your coursework, plus see what your classmates are up to in live group Q&A video calls.


Be immersed in an inclusive online community focused on supporting women and minorities working toward the same goals as you. Share course work, learn techy tips and tricks, and cheer one another on.


You can reach out to us anytime. We’re always happy to answer any questions within 24 hours.

Sign up for your personalized learning program right now!

If you’re not completely satisfied within the first 14 days of your program, we’ll give you a full refund.

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Frequently Asked Questions

  • Do I need to have previous tech experience to succeed in this Course?

  • Should I have a Mac or a PC to take this course?

  • How long will I have access to my Course?

  • What software will I need for the Visual Designer Course, and what does it cost?

  • What does a visual designer do?

  • How do you become a visual designer?

  • What is the difference between a visual designer and graphic designer?

  • How much do visual designers make?

  • How do I get started as a designer?